“How much time should we expect to spend managing the Community?” The answer is, “It depends.”I often use the analogy of designing and planting a new garden. You would not expect it to do well if you never watered or weeded it. You may choose to spend 15 minutes a week, or an hour a day. It depends on how much the garden and it’s beauty means to you. You can think about your online Community in much the same way, you will get out of it what you put in to it. That being said, it’s always good to see what other gardeners are doing, check out the yards in your neighborhood to see what’s working, what’s not, and mirror the best for yourself. So, when I think about where would I go looking for information on best Community Manager practices, of course I go to @TheCR and @RHappe for answers. And within 5 minutes of me tweeting today, I was pointed to several links that I want to share. These are fantastic for first timers and for those that think maybe they could be doing a better job with their existing Community. This was the first link they sent. This is a great deck that Rachel prepared and thankfully, Slideshare makes it easy for me to post it here for you to read:
There were several other links that @TheCR sent in a flurry of tweets after I posted my initial question. You can find more materials about Building Community Strategy here. I love this post called Your Journey as running a robust online Community truly is a journey.
We’d love to hear your thoughts about how you are managing your Community, please leave a comment below. If you’d like help in formulating a Community Strategy and think you are ready to have a conversation, let us know. We’re here to help you as sherpas along your journey.
Thanks again to @RHappe and @TheCR for all of the work they do to help organizations craft and manage their Communities, it really helps all of us.